Oct 01, 2018 05:11PM
By Sam Taylor, President and CEO of the Broomfield Chamber of Commerce
As the summer slowly slips away, and the kids go back to school, the workforce shortage in the Broomfield Area is becoming even more acute. Retailers throughout the area are suddenly without their summer help. One place that retailers should be looking at more than ever is to our senior population. Many seniors have either retired, or even though it is illegal, been downsized because of their age and are not ready to retire. This is a workforce that is trained and ready to work and has learned the value of treating people the way they want to be treated. As the CEO of the Broomfield Chamber, I hear from our member businesses about the difficulties in hiring qualified employees. Many businesses don’t have the time or budget to train their new hires in the skill they need, so they are looking to hire for these skills. A better process these days might be to hire for attitude and train the skills. One of my favorite motivational posters has a CFO asking, “What if we train them and they leave?” to which the experienced CEO responds, “What if we don’t train them and they stay?” Yes, training people involves a risk, but to keep employees, no matter what age group you are hiring from, requires a company to provide a work environment where people not only contribute to the bottom line, but are able to contribute to their own bottom line.
As luck would have it, as I write this article, I am right in the middle of the hiring process for a membership position. I have applicants that are young and old, skilled and unskilled, and as I interview both by phone and in person, I find that every single one of them has something to offer. It is my job as an employer to look at the whole person and see how they would fit in knowing that a happy employee is a productive employee. As a small member driven organization, we can’t offer a big salary or a new company car, so I need to find someone that will be happy increasing the employment base and economic activity in the Broomfield area, not just working for a paycheck and the next raise. We won’t find anyone that will have all the skills, confidence, connections, and experience at the pay we are offering, but give us a person that truly loves their job promoting our local businesses and the Broomfield Chamber will continue to thrive.